Monsoon Fashion Women's Fall 09 New Release

Brand Style

Season wind is mainly equipped with European fashion, it is fashionable but not public, feminine but not cumbersome; the style is novel and fashionable, and the details are distinctive; the collocation is strong, and the wear is not dull, it is suitable for both business office and leisure and entertainment. The commuter outfit, the success of this positioning, is to capture the special psychology of modern white-collar women in pursuit of fashion - both fashion and elegant and confident.

Brand Positioning

The core of season wind's brand is “office fashion”. It includes two aspects: one is a fashion commuter outfit that is mainly applicable to the office; the other is the interpretation of fashion life concept of white-collar beauty: busy and happy, full and enjoyable, in daily work The interpretation of your own style of life and personal taste. "Office fashion" is the sacred communication between European fashion and Chinese consumers. It is a fashion that incorporates European fashion elements into Chinese consumer aesthetics, and is more suitable for white-collar workers and consumers who agree with white-collar fashion ideas.

This season's new women's monsoon winds will be fashionable but not feminine, feminine and not cumbersome; the style is novel and fashionable, and the details will be unique. It captures the psychology of modern white-collar women seeking fashion, allowing you to become a more elegant and elegant woman.